VisitEngland hands out attraction Accolades

Tourist board VisitEngland has brought in some new 'Accolades' this year, which attractions belonging to its Visitor Attractions Quality Scheme can be given.

And a variety of places have recently been awarded the first of these VisitEngland Accolades, which are handed out based on scores member attractions receive at a VisitEngland assessment every year. 

Accolades that can be given include Best Told Story, Hidden Gem and Quality Cafe, among others.

Every year, two sets of winners are announced and this time around 46 different attractions have been given accolades in the first round.

“These attractions are all succeeding in ensuring visitors enjoy their experience, whether by providing a warm welcome, capturing the imagination with creative storytelling, providing a high-quality food and drink offer or ensuring an all-round quality experience for visitors," explained VisitEngland chief executive, James Berresford.

"These new accolades reflect the wide variety of attractions on offer in England and provide the perfect reason to take a day trip or short break this half term."

The Quality Attractions scheme involves members such as farms, museums, churches and historic houses.

There were four Quality Cafe winners from the most recent round of accolades, given to Brookholes Nature Reserve in Preston, Creake Abbey in Norfork, Muncaster Castle, Garden and Owls Centre in Cumbria and Salisbury Cathedral in Wiltshire.

Also given out were Gold, Best Told Story, Welcome and Hidden Gem accolades.

"VisitEngland’s Accolades are recognising those destinations that go the extra mile and deliver an outstanding visitor experience. Congratulations to all those attractions receiving these accolades and keep up the good work," said Helen Grant, tourism minister.

Berkeley Scott is a leading London hospitality recruitment agency. 

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