Earlier this week, the VisitEngland Awards for Excellence 2014 took place.
This saw 'The Travel Agent' (in other words, travel agents generally) receive the Outstanding Contribution to Tourism gong.
“The support we’ve had from domestic travel trade through their enthusiasm for our Holidays at Home is GREAT campaign has been fantastic," said Lady Cobham, VisitEngland chair.
The prize is an acknowledgement of that contribution, she explained, thanking the trade on the sector's behalf for its help in making sure national tourism thrives.
The award recognised the support the domestic travel trade gives through the promotion of holidays in the UK, as well as the trade's knowledge and quality service, according to VisitEngland.
The tourist board's Holidays at Home are GREAT campaign – which covers the UK, not just England – has the support of various travel agents and operators.
ABTA Chairman Noel Josephides was on hand on May 12th to accept the Outstanding Contribution to Tourism prize on travel agents' behalf.
"I'm delighted to accept this award on behalf of the many travel businesses who promote and sell holidays in the UK," he said.
The awards event on May 12th saw 31 winners in various categories given Gold and Silver awards after being picked by a judging panel. According to the Awards' website, some categories saw a Bronze winner, and examples of Gold winners are Leicestershire's Burleigh Court hotel (for Large Hotel of the Year) and Devon's The Old Rectory Hotel (for Small Hotel of the Year).
There was a Travel Article of the Year prize, too, which went to Nigel Richardson's Daily Telegraph piece 'LS Lowry in the North East'.
And a Tourism Superstar Award went to resort entertainer Buzby Allen, following a VisitEngland/Daily Mirror run public vote.
James Berresford, chief executive of VisitEngland, congratulated all the winning parties.
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